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Children and youth perceive smoking messages in an unbranded advertisement from a NIKE marketing campaign: a cluster randomised controlled trial

Overview of attention for article published in BMC Pediatrics, April 2011
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Mentioned by

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1 X user

Citations

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2 Dimensions

Readers on

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63 Mendeley
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Title
Children and youth perceive smoking messages in an unbranded advertisement from a NIKE marketing campaign: a cluster randomised controlled trial
Published in
BMC Pediatrics, April 2011
DOI 10.1186/1471-2431-11-26
Pubmed ID
Authors

Nathalie Auger, Mark Daniel, Bärbel Knäuper, Marie-France Raynault, Barry Pless

X Demographics

X Demographics

The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 63 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Tanzania, United Republic of 1 2%
Unknown 62 98%

Demographic breakdown

Readers by professional status Count As %
Researcher 13 21%
Student > Bachelor 9 14%
Student > Ph. D. Student 8 13%
Student > Master 8 13%
Professor 3 5%
Other 7 11%
Unknown 15 24%
Readers by discipline Count As %
Psychology 13 21%
Medicine and Dentistry 10 16%
Nursing and Health Professions 6 10%
Business, Management and Accounting 4 6%
Sports and Recreations 3 5%
Other 10 16%
Unknown 17 27%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 1. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 21 June 2011.
All research outputs
#20,695,192
of 23,294,050 outputs
Outputs from BMC Pediatrics
#2,666
of 3,081 outputs
Outputs of similar age
#103,697
of 110,504 outputs
Outputs of similar age from BMC Pediatrics
#12
of 12 outputs
Altmetric has tracked 23,294,050 research outputs across all sources so far. This one is in the 1st percentile – i.e., 1% of other outputs scored the same or lower than it.
So far Altmetric has tracked 3,081 research outputs from this source. They typically receive more attention than average, with a mean Attention Score of 7.8. This one is in the 1st percentile – i.e., 1% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 110,504 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 1st percentile – i.e., 1% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 12 others from the same source and published within six weeks on either side of this one. This one is in the 1st percentile – i.e., 1% of its contemporaries scored the same or lower than it.