Let’s drink to that! How wider glass rim leads to more pleasurable purchases
Article in Journal of Business Research (March 2024)
The most recent citing publications are shown below. View all 65 publications that cite this research output on Dimensions.
Article in Journal of Business Research (March 2024)
Article in Journal of Sensory Studies (April 2023)
Article in Journal of Industrial Product Design Research and Studies (March 2023)