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Pharmaceutical digital marketing and governance: illicit actors and challenges to global patient safety and public health

Overview of attention for article published in Globalization and Health, October 2013
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  • Good Attention Score compared to outputs of the same age (72nd percentile)
  • Average Attention Score compared to outputs of the same age and source

Mentioned by

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6 X users
facebook
1 Facebook page

Citations

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41 Dimensions

Readers on

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252 Mendeley
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Title
Pharmaceutical digital marketing and governance: illicit actors and challenges to global patient safety and public health
Published in
Globalization and Health, October 2013
DOI 10.1186/1744-8603-9-45
Pubmed ID
Authors

Tim K Mackey, Bryan A Liang

Abstract

Digital forms of direct-to-consumer pharmaceutical marketing (eDTCA) have globalized in an era of free and open information exchange. Yet, the unregulated expansion of eDTCA has resulted in unaddressed global public health threats. Specifically, illicit online pharmacies are engaged in the sale of purportedly safe, legitimate product that may in fact be counterfeit or substandard. These cybercriminal actors exploit available eDTCA mediums over the Internet to market their suspect products globally. Despite these risks, a detailed assessment of the public health, patient safety, and cybersecurity threats and governance mechanisms to address them has not been conducted.

X Demographics

X Demographics

The data shown below were collected from the profiles of 6 X users who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 252 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
United Kingdom 2 <1%
Colombia 1 <1%
Unknown 249 99%

Demographic breakdown

Readers by professional status Count As %
Student > Master 45 18%
Student > Bachelor 28 11%
Student > Ph. D. Student 17 7%
Student > Doctoral Student 17 7%
Researcher 15 6%
Other 43 17%
Unknown 87 35%
Readers by discipline Count As %
Business, Management and Accounting 39 15%
Medicine and Dentistry 21 8%
Pharmacology, Toxicology and Pharmaceutical Science 19 8%
Social Sciences 16 6%
Computer Science 15 6%
Other 49 19%
Unknown 93 37%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 5. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 26 April 2016.
All research outputs
#7,047,954
of 25,374,917 outputs
Outputs from Globalization and Health
#837
of 1,226 outputs
Outputs of similar age
#60,379
of 223,617 outputs
Outputs of similar age from Globalization and Health
#12
of 18 outputs
Altmetric has tracked 25,374,917 research outputs across all sources so far. This one has received more attention than most of these and is in the 71st percentile.
So far Altmetric has tracked 1,226 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 22.1. This one is in the 31st percentile – i.e., 31% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 223,617 tracked outputs that were published within six weeks on either side of this one in any source. This one has gotten more attention than average, scoring higher than 72% of its contemporaries.
We're also able to compare this research output to 18 others from the same source and published within six weeks on either side of this one. This one is in the 33rd percentile – i.e., 33% of its contemporaries scored the same or lower than it.