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X Demographics
Mendeley readers
Attention Score in Context
| Title |
The impact of televised tobacco control advertising content on campaign recall: Evidence from the International Tobacco Control (ITC) United Kingdom Survey
|
|---|---|
| Published in |
BMC Public Health, May 2014
|
| DOI | 10.1186/1471-2458-14-432 |
| Pubmed ID | |
| Authors |
Sol Richardson, Ann McNeill, Tessa E Langley, Michelle Sims, Anna Gilmore, Lisa Szatkowski, Robert Heath, Geoffrey T Fong, Sarah Lewis |
| Abstract |
Although there is some evidence to support an association between exposure to televised tobacco control campaigns and recall among youth, little research has been conducted among adults. In addition, no previous work has directly compared the impact of different types of emotive campaign content. The present study examined the impact of increased exposure to tobacco control advertising with different types of emotive content on rates and durations of self-reported recall. |
X Demographics
The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United Kingdom | 1 | 100% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 48 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 48 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 7 | 15% |
| Student > Master | 6 | 13% |
| Researcher | 5 | 10% |
| Student > Ph. D. Student | 4 | 8% |
| Student > Doctoral Student | 3 | 6% |
| Other | 9 | 19% |
| Unknown | 14 | 29% |
| Readers by discipline | Count | As % |
|---|---|---|
| Medicine and Dentistry | 8 | 17% |
| Nursing and Health Professions | 5 | 10% |
| Social Sciences | 4 | 8% |
| Psychology | 3 | 6% |
| Agricultural and Biological Sciences | 2 | 4% |
| Other | 8 | 17% |
| Unknown | 18 | 38% |
Attention Score in Context
This research output has an Altmetric Attention Score of 1. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 09 May 2014.
All research outputs
#19,915,521
of 24,473,185 outputs
Outputs from BMC Public Health
#13,981
of 16,175 outputs
Outputs of similar age
#169,918
of 232,218 outputs
Outputs of similar age from BMC Public Health
#264
of 295 outputs
Altmetric has tracked 24,473,185 research outputs across all sources so far. This one is in the 10th percentile – i.e., 10% of other outputs scored the same or lower than it.
So far Altmetric has tracked 16,175 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 14.4. This one is in the 6th percentile – i.e., 6% of its peers scored the same or lower than it.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 232,218 tracked outputs that were published within six weeks on either side of this one in any source. This one is in the 13th percentile – i.e., 13% of its contemporaries scored the same or lower than it.
We're also able to compare this research output to 295 others from the same source and published within six weeks on either side of this one. This one is in the 2nd percentile – i.e., 2% of its contemporaries scored the same or lower than it.