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Is low-nicotine Marlboro snus really snus?

Overview of attention for article published in Harm Reduction Journal, February 2008
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About this Attention Score

  • In the top 25% of all research outputs scored by Altmetric
  • High Attention Score compared to outputs of the same age (84th percentile)
  • High Attention Score compared to outputs of the same age and source (83rd percentile)

Mentioned by

policy
1 policy source
twitter
4 X users
wikipedia
4 Wikipedia pages

Citations

dimensions_citation
27 Dimensions

Readers on

mendeley
21 Mendeley
citeulike
1 CiteULike
connotea
1 Connotea
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Title
Is low-nicotine Marlboro snus really snus?
Published in
Harm Reduction Journal, February 2008
DOI 10.1186/1477-7517-5-9
Pubmed ID
Authors

Jonathan Foulds, Helena Furberg

Abstract

Swedish snus is a medium/high nicotine delivery, low-nitrosamine moist smokeless tobacco product that has been estimated to be at least 90% less harmful than smoked tobacco. More men use snus than smoke cigarettes in Sweden, and a quarter of male former smokers quit by switching to snus. Leading multinational cigarette manufacturers have begun test-marketing snus-like products in the United States and other countries. The version of Philip Morris' Marlboro snus currently being marketed in the United States differs from Swedish snus in many ways; it has lower moisture content and pH, but most puzzling is its very low nicotine delivery. Philip Morris, the market-leader in United States cigarette sales, may have designed the product so that it does not satisfy nicotine cravings and fails to enable smokers to switch. In this paper we compare and contrast Swedish snus and Marlboro snus, and speculate as to why Philip Morris may have intentionally designed a product that delivers very low levels of nicotine. We recommend that Philip Morris cease using the term "snus" to refer to dry tobacco products with low nicotine delivery, so that the term be reserved for moist, low-toxin, medium/high nicotine delivery smokeless tobacco products that are qualitatively similar to the leading brands in Sweden.

X Demographics

X Demographics

The data shown below were collected from the profiles of 4 X users who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 21 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
India 1 5%
Unknown 20 95%

Demographic breakdown

Readers by professional status Count As %
Student > Master 6 29%
Student > Doctoral Student 4 19%
Other 3 14%
Student > Ph. D. Student 2 10%
Researcher 1 5%
Other 1 5%
Unknown 4 19%
Readers by discipline Count As %
Medicine and Dentistry 6 29%
Agricultural and Biological Sciences 2 10%
Chemistry 2 10%
Social Sciences 2 10%
Psychology 1 5%
Other 3 14%
Unknown 5 24%
Attention Score in Context

Attention Score in Context

This research output has an Altmetric Attention Score of 9. This is our high-level measure of the quality and quantity of online attention that it has received. This Attention Score, as well as the ranking and number of research outputs shown below, was calculated when the research output was last mentioned on 04 September 2023.
All research outputs
#4,127,383
of 25,371,288 outputs
Outputs from Harm Reduction Journal
#546
of 1,119 outputs
Outputs of similar age
#14,596
of 95,095 outputs
Outputs of similar age from Harm Reduction Journal
#1
of 6 outputs
Altmetric has tracked 25,371,288 research outputs across all sources so far. Compared to these this one has done well and is in the 83rd percentile: it's in the top 25% of all research outputs ever tracked by Altmetric.
So far Altmetric has tracked 1,119 research outputs from this source. They typically receive a lot more attention than average, with a mean Attention Score of 28.7. This one has gotten more attention than average, scoring higher than 51% of its peers.
Older research outputs will score higher simply because they've had more time to accumulate mentions. To account for age we can compare this Altmetric Attention Score to the 95,095 tracked outputs that were published within six weeks on either side of this one in any source. This one has done well, scoring higher than 84% of its contemporaries.
We're also able to compare this research output to 6 others from the same source and published within six weeks on either side of this one. This one has scored higher than all of them